Guthrie, John T.
Measuring readership : rationale and technique /
John T. Guthrie and Mary Seifert.
- Paris : Unesco, 1984.
- 116 p.
Bibliography: p. [113]-116.
9231021680 (pbk.)
Readership surveys.
Reading research.
Reading interests.
LB1050.6 / G88 1984