Solomon, Michael R

Marketing : real people, real choices / Michael R. Solomon, Elnora W. Stuart. - 3rd ed. - Upper Saddle River, N.J. : Prentice Hall, 2003. - xxxiii, 616 p. : ill., charts, chiefly col. photos, ports, graphs.

Includes bibliographical references.

0130351342 (pbk.)


Marketing--Vocational guidance.

HF5415 .35 / S65 2003