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Watson, James, 1936-

Media communication : an introduction to theory and process / James Watson. - 3rd ed. - Basingstoke, Hampshire : Palgrave Macmillan, 2008. - xx, 452 p. : ill., diagrs., photos.

Bibliography : p. 409-419.

ISBN: 0230535496 (pbk.)

Subjects--Topical Terms:
Mass media.

LC Class. No.: P90 / W38 2008