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Developments in marketing science / editors, Elizabeth J. Wilson and Joesph F. Hair .- - 25th anniversary ed. - Greenvale, N.Y : Academy of Marketing Science, 1966 - v.

Proceedings of the annual conference of the Academy of Marketing Science.

Includes bibliographical references.

ISBN: 01497421

Subjects--Topical Terms: --1. Marketing - United States -Congresses.