Annual editions : marketing 1998/99 /
edited by John E. Richardson.
- 20th ed.
- Guilford, Conn. : Dushkin/McGraw-Hill , 1998.
- x, 229 p. : ill., diagrs., photos.
- (The annual editions series) .
0697391809 (pbk.)
Marketing --Periodicals.
Marketing --Social aspects --Periodicals.
Marketing management--Periodicals.
HF5415 / A642 1998