University of Guyana Library

Normal view MARC view ISBD view

Cutlip, Scott M.

Effective public relations / Scott M. Cutlip, Allen H. Center, Glen M. Broom. - 8th ed. - Upper Saddle River, NJ. : Prentice-Hall, 2000. - xx, 588 p. : ill., ports., graphs, charts, diagrs., photos.

Includes bibliographical references.

ISBN: 0130256161

Subjects--Topical Terms:
Public relations.

LC Class. No.: HN263 C88 2000