University of Guyana Library

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Merton, Robert K.

The focused interview : a manual of problems and procedures / Robert K. Merton, Marjorie Fiske, Patricia L. Kendall. - 2nd ed - New York : Macmillan, 1990 - xxxiii, 200p.

Includes bibliographical references

ISBN: 0029209854

Subjects--Topical Terms:
Focused group interviewing
Marketing research

LC Class. No.: H61 / .28 M47 1990