Baran, Stanley J.

Mass communication theory : foundations, ferment, and future / Stanley J. Baran, Dennis K. Davis. - 4th ed. - Belmont, CA : Thomson/Wadsworth, c2006 - xix, 412 p.

Includes bibliographical references (p. 387-404) and index.

0534637973 (pbk.)


Mass media--Philosophy.

P90 / .B285 2006