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Crafting and executing strategy : concepts and readings / Arthur A. Thompson...[et al.]. - 18th ed. - New York, NY : McGraw-Hill/Irwin, 2012. - [xlviii, 640] p. : ill., graphs, charts, photos.

Includes bibliographical references.

ISBN: 9780077325176 (pbk.)

Subjects--Topical Terms:
Strategic planning.
Business planning.

LC Class. No.: HD30.28 / C73 2012