Hackley, Chris

Advertising & promotion / Chris Hackley, Rungpaka Amy Hackley. - 5th ed. - Los Angeles : Sage, 2021. - [xvi], 404 p. : ill., photos.

Includes bibliographical references.

9781529718515


Advertising.
Advertising--Social aspects.
Sales promotion.
Advertising--Brand name products.
Business and Management.
Advertising.
Advertising--Brand name products.
Advertising--Social aspects.
Sales promotion.
Business and Management.

HF5823 / H33 2021