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Jefkins, Frank
Advertising / Frank Jefkins, Daniel Yadin. - 4th ed. - Harlow, England : Financial Times, 2000 - [xxii], 394 p. : charts, photos.
ISBN:
0273634356 (pbk.)
Subjects--Topical Terms:
Advertising
LC Class. No.:
HF5823 / J44 2000
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