Johnson , Gerry .
Exploring corporate strategy : texts and cases /
Gerry Johnson, Kevan Scholes.
- 3rd ed.
- New York : Prentice Hall , 1993.
- xxiv, 733 p.: ill., charts , diagrs., photos, graphs.
013297441X (pbk.)
Business planning.
trategic planning.
HD30.28 J64 1993