University of Guyana Library

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Crawford, C. Merle 1924-

New products management / C. Merle Crawford. - 2nd ed. - Homewood, Ill. : Irwin, 1987. - xxi, 584 p. : graphs. - Irwin series in marketing. .

Bibliography : p. 569-571.

ISBN: 0256036411

Subjects--Topical Terms:
New products--Management.

LC Class. No.: HD69 / N4 C72