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Zikmund, William G

Business research methods / William G. Zikmund. - 7th ed. - Australia : Thomson South-Western Pub., 2003. - xix, 748 p. : ill., charts, photos, graphs.

ISBN: 0030350840

Subjects--Topical Terms:
Management--Research.
Business--Research.

LC Class. No.: HD30.4 / Z54 2003