University of Guyana Library

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Cateora, Philip R.

International marketing / Philip R. Cateora. - 6th ed. - Homewood, Ill. : Irwin, 1987. - xvii, 839 p. : ill.

Bibliography: p. 801-805.

ISBN: 0256036403

Subjects--Topical Terms:
Export marketing.
International business enterprises.

LC Class. No.: HF1009.5 / C35 1987