University of Guyana Library

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Schwartz, David Joseph.

Marketing today : a basic approach / David J. Schwartz. - 2nd ed. - New York : Harcourt Brace Jovanovich, 1977. - xxiii, 747, [56] p. : ill.

Includes bibliographies.

ISBN: 0155550861

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 / S36138 1977