University of Guyana Library

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Tillman, Rollis

Promotion : persuasive communication in marketing / [by] Rollie Tillman and C. A. Kirkpatrick. - Rev. ed. - Homewood, Ill. : R.D. Irwin, 1972. - xi, 536 p. : ill.

Subjects--Topical Terms:
Sales promotion.

LC Class. No.: HF5415 / T56 1972