University of Guyana Library

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Donnelly, James H.

Analysis for marketing decisions / by James H. Donnelly and John M. Ivancevich. - Homewood, Ill. : R.D. Irwin, 1970. - xiv, 397 p. : ill. - Irwin series in quantitative analysis for business. .

Includes bibliographies.

Subjects--Topical Terms:
Marketing--Mathematical models.

LC Class. No.: HF5415 D65