Jones, Robert William

The business of advertising / Robert W. Jones. - London : Longman, 1974. - 161 p. : ill. - (Professional perspectives in marketing) .

Label mounted on p. [i]: Distributed in the U.S.A. by Longman Inc., New York.

Bibliography : p. 160-161.

0582445418


Advertising.

HF5823 / J65