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Green, Paul E

Research for marketing decisions / Paul E. Green, Donald S. Tull. - 2nd ed. - Englewood Cliffs, N.Y. : Prentice-Hall, 1970. - xii, 644 p. : ill., grpahs. - (Prentice-Hall international series in management) .

Includes bibliographical references.

ISBN: 137741820.

Subjects--Topical Terms:
Marketing research.

LC Class. No.: HF5415.2 / G74 1970