University of Guyana Library

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Mason, Joseph Barry

Marketing management / Joseph Barry Mason, Hazel F. Ezell. - New York : Macmillan, 1993. - xix, 714 p. : ill., charts.

Includes bibliographical references.

ISBN: 0023769211.

Subjects--Topical Terms:
Marketing --Management.

LC Class. No.: HF5415 .13 M38