Direct marketing : (Record no. 100369)

000 -LEADER
fixed length control field 00488nam a22001817a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140827143213.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140827b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070460329
040 ## - CATALOGING SOURCE
Transcribing agency UG
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415 .126 N37 1994
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Nash, Edward L
245 ## - TITLE STATEMENT
Title Direct marketing :
Remainder of title strategy, planning, execution -
250 ## - EDITION STATEMENT
Edition statement 3rd ed. -
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc McGraw-Hill,
Date of publication, distribution, etc 1994.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Direct marketing.
9 (RLIN) 3676
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Entry Department DUL
Source of classification or shelving scheme
Holdings
Price effective from Permanent Location Date last seen Not for loan Date acquired Source of classification or shelving scheme Koha item type Shelving location Barcode Damaged status Lost status Withdrawn status Current Location Full call number
2014-08-27Turkeyen Campus2014-08-27 2014-08-27 1 Week LoanSocial Sciences218711   Turkeyen CampusHF5415 .126 N37 1994