| 000 -LEADER |
|---|
| fixed length control field |
00838cam a22002534a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
13373796 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20160421111326.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
031015s2005 mauab b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0072833718 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
UG |
| Transcribing agency |
UG |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF1416 |
| Item number |
C38 2005 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Cateora, Philip R |
| 9 (RLIN) |
3578 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
International marketing / |
| Statement of responsibility, etc |
Philip R. Cateora and John L. Graham. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
12th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Boston : |
| Name of publisher, distributor, etc |
McGraw-Hill / Irwin, |
| Date of publication, distribution, etc |
2005. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxxiii, 697 p. : |
| Other physical details |
ill., charts, photos., graphs, maps. |
| Accompanying material |
Accompanied by CD-ROM. |
| 490 ## - SERIES STATEMENT |
|---|
| Series statement |
(McGraw-Hill / Irwin Series in Marketing) |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Export marketing. |
| 9 (RLIN) |
3579 |
|
|---|
| Topical term or geographic name as entry element |
International business enterprises. |
| 9 (RLIN) |
3580 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Graham, John L |
| 9 (RLIN) |
3581 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Entry Department |
TS |
| Verified |
RP |