| 000 -LEADER |
|---|
| fixed length control field |
00883nam a22002297a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20130310181433.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
101102t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0877570957 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
University of Guyana |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Minorities and marketing: |
| Remainder of title |
research challenges/ |
| Statement of responsibility, etc |
edited by Alan R. Andreasen and Frederick D. Sturdivant.- |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Chicago, Ill.: |
| Name of publisher, distributor, etc |
American Marketing Association, |
| Date of publication, distribution, etc |
1977. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
[iv], 142 p.: |
| Other physical details |
Charts.- |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Prepared for a conference held at Ohio State University, May 27 to 29, 1976. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Afro-Americans as consumers |
| General subdivision |
congresses. |
| 9 (RLIN) |
15144 |
|
|---|
| Topical term or geographic name as entry element |
Minorities as consumers |
| General subdivision |
United States - Congresses. |
| 9 (RLIN) |
15145 |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Andreasen, alan R., 1934- |
| 9 (RLIN) |
15146 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
http://lccn.loc.gov/77006819 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|