000 -LEADER |
fixed length control field |
00908cam a2200265 i 4500 |
001 - CONTROL NUMBER |
control field |
19979157 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20230726110510.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
170907s2017 maua b 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0134167406 |
|
International Standard Book Number |
9780134167404 |
040 ## - CATALOGING SOURCE |
Transcribing agency |
UG |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.2 B770 2017 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Burns, Alvin C., |
9 (RLIN) |
3719 |
245 10 - TITLE STATEMENT |
Title |
Marketing research / |
Statement of responsibility, etc |
Alvin C. Burns, Ann Veeck, Ronald F. Bush. |
250 ## - EDITION STATEMENT |
Edition statement |
Eighth ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Boston : |
Name of publisher, distributor, etc |
Pearson Education, |
Date of publication, distribution, etc |
2017 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxx, 459p : |
Other physical details |
ill., col photos |
500 ## - GENERAL NOTE |
General note |
Includes bibliographical references (pages 431-445) and indexes. |
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
Vendor |
YBYW |
|
Vendor |
YBYW |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing research. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Veeck, Ann, |
Relator term |
author |
|
Personal name |
Bush, Ronald F., |
Relator term |
author |
9 (RLIN) |
3721 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Entry Department |
sys/ TSDc |
Source of classification or shelving scheme |
|
Acquisition - Verified |
JB/MA |
Verified |
LH |