Marketing research / (Record no. 313226)

000 -LEADER
fixed length control field 00908cam a2200265 i 4500
001 - CONTROL NUMBER
control field 19979157
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230726110510.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170907s2017 maua b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0134167406
International Standard Book Number 9780134167404
040 ## - CATALOGING SOURCE
Transcribing agency UG
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2 B770 2017
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Burns, Alvin C.,
9 (RLIN) 3719
245 10 - TITLE STATEMENT
Title Marketing research /
Statement of responsibility, etc Alvin C. Burns, Ann Veeck, Ronald F. Bush.
250 ## - EDITION STATEMENT
Edition statement Eighth ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc Pearson Education,
Date of publication, distribution, etc 2017
300 ## - PHYSICAL DESCRIPTION
Extent xxx, 459p :
Other physical details ill., col photos
500 ## - GENERAL NOTE
General note Includes bibliographical references (pages 431-445) and indexes.
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE
Vendor YBYW
Vendor YBYW
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Veeck, Ann,
Relator term author
Personal name Bush, Ronald F.,
Relator term author
9 (RLIN) 3721
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Entry Department sys/ TSDc
Source of classification or shelving scheme
Acquisition - Verified JB/MA
Verified LH
Holdings
Price effective from Permanent Location Date last seen Not for loan Date acquired Source of classification or shelving scheme Koha item type Lost status Cost, normal purchase price Withdrawn status Date leaving Cataloguing Department Source of acquisition Cost, replacement price Collection code Shelving location Damaged status Barcode Current Location Public note Full call number
2021-07-15Turkeyen Campus2021-07-15 2021-07-15 Ebook      E-Book   Turkeyen Campussoft copy available at TCLHF5415.2 B770 2017
2022-06-06Turkeyen Campus2022-06-06 2022-06-06 3 Weeks Loan 64370.00 July 27, 2022.YBYW (vendor)128740.00BookSocial Sciences TCL 299207Turkeyen Campus HF5415.2 B770 2017
2022-06-06Turkeyen Campus2022-06-06 2022-06-06 3 Weeks Loan 64370.00 July 27, 2022.YBYW (vendor)128740.00BookSocial Sciences TCL 299208Turkeyen Campus HF5415.2 B770 2017