| 000 -LEADER |
|---|
| fixed length control field |
00694nam a22002177a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20220126141320.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
211026b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781259268762 (pbk.) |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
UG |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415 G73 2018 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Grewal, Dhruv |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Marketing / |
| Statement of responsibility, etc |
Dhruv Grewal, Michael Levy and Shirley Lichti. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
4th Canadian edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Ontario : |
| Name of publisher, distributor, etc |
McGraw-Hill Ryerson, |
| Date of publication, distribution, etc |
2018. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxvi, 639 p. : |
| Other physical details |
col. ill., photos, graphs, charts. |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
|---|
| Vendor |
Ajax Persaud. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Levy, Michael. |
|
|---|
| Personal name |
Lichti, Shirley. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Entry Department |
TSDC |
| Source of classification or shelving scheme |
|
| Acquisition - Verified |
RH |
| Verified |
KB |