000 -LEADER |
fixed length control field |
00619nam a22002057a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20220401100310.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
220401b xxu||||| |||| 00| 0 eng d |
040 ## - CATALOGING SOURCE |
Transcribing agency |
UG |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HC79 C6 |
Item number |
B34 1989 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Bartos, Rena. |
245 10 - TITLE STATEMENT |
Title |
Marketing to women: |
Remainder of title |
a global perspective / |
Statement of responsibility, etc |
by Rena Bartos. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Boston, Mass. : |
Name of publisher, distributor, etc |
Harvard Business School Press, |
Date of publication, distribution, etc |
1989. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Bibliography: p. 287-309. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Women consumers. |
|
Topical term or geographic name as entry element |
Marketing. |
|
Topical term or geographic name as entry element |
Women |
General subdivision |
Employment. |
|
Topical term or geographic name as entry element |
Women in advertising. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Entry Department |
Social Sciences |
Source of classification or shelving scheme |
|
Verified |
IC |