000 -LEADER |
fixed length control field |
00614nam a22001697a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20241014161302.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
241011b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781119497585 (pbk. ) |
040 ## - CATALOGING SOURCE |
Transcribing agency |
UG |
245 ## - TITLE STATEMENT |
Title |
Marketing research / |
Statement of responsibility, etc |
V. Kumar...[et al. ]. |
250 ## - EDITION STATEMENT |
Edition statement |
thirteenth edition |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Hoboken, NJ : |
Name of publisher, distributor, etc |
John Wiley & Sons, |
Date of publication, distribution, etc |
2019. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxiii, 731 p. : |
Other physical details |
ill., diagrams, graphs |
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
Vendor |
Your Book Your Way |
|
Vendor |
Your Book Your Way |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Entry Department |
TSDA |
Source of classification or shelving scheme |
|
Acquisition - Verified |
TS |