| 000 -LEADER |
|---|
| fixed length control field |
00601nam a2200205 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
2843429 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20210324113325.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
840213s1985 ohua 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0538193603 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
UG |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415 |
| Item number |
W316 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Warmke, Roman F |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Principles of marketing / |
| Statement of responsibility, etc |
Roman F. Warmke, G. Dean Palmer. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Cincinnati : |
| Name of publisher, distributor, etc |
South-Western Pub., |
| Date of publication, distribution, etc |
1985. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
vi, 346 p. : |
| Other physical details |
ill. (some col.),graps, photos, ports. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Palmer, G. Dean |
| Fuller form of name |
(Glenn Dean), |
| Dates associated with a name |
1933- |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Entry Department |
SS |
| Verified |
SM |