Management in marketing : (Record no. 83458)

000 -LEADER
fixed length control field 00658nam a22002177a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20131025093522.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131025b xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Transcribing agency UG
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415 L333
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lazo ,Hector ,
Dates associated with a name 1899-
245 ## - TITLE STATEMENT
Title Management in marketing :
Remainder of title text and cases/
Statement of responsibility, etc Hector Lazo ,Arnold Corbin.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc McGraw Hill,
Date of publication, distribution, etc 1961.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 657p.:
Other physical details ill.
490 ## - SERIES STATEMENT
Series statement McGraw Hill series in marketing and advertising.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing .
Topical term or geographic name as entry element Marketing
General subdivision case studies.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Cobin ,Arnold ,
Relator term jt. auth.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Holdings
Price effective from Permanent Location Date last seen Not for loan Date acquired Source of classification or shelving scheme Koha item type Shelving location Barcode Damaged status Lost status Withdrawn status Current Location Full call number
2013-10-25Turkeyen Campus2013-10-25 2013-10-25 3 Weeks LoanSocial Sciences123756   Turkeyen CampusHF 5415 L333
2013-10-25Turkeyen Campus2013-10-25 2013-10-25 3 Weeks LoanSocial Sciences127348   Turkeyen CampusHF 5415 L333