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The practice of marketing management :

by Cohen, William A.
Edition statement:2nd ed. Published by : Macmillan, (New York : ) Physical details: xx, 693 p. : ill., photos. ISBN: 0029465826.. Subject(s): Marketing -- Management. Year: 1991
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Item type Location Call number Status Date due
3 Weeks Loan 3 Weeks Loan
Turkeyen Campus
Social Sciences
HF5415 .13 C635 1991 (Browse shelf) Available

Includes bibliographical references.

203251

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