University of Guyana Library
Berbice and Turkeyen Campuses
Berbice and Turkeyen Campuses
Advertising and promotion :
by Belch, George E
Additional authors: Belch, Michael A
Edition statement:6th ed.
Published by :
McGraw-Hill,
(Boston :)
Physical details: xxvi, 780, [66] p. : ill., charts, diagrs., photos., ports., graphs.
ISBN: 0072536764.
Subject(s):
Advertising.
|
Sales promotion.
|
Communication in marketing.
Year: 2004
Reviews from LibraryThing.com:
| Item type | Location | Call number | Status | Date due |
|---|---|---|---|---|
 1 Week Loan |
Tain Campus
Social Sciences
|
HF5823 B46 2004 (Browse shelf) | Available | |
| 1 Week Loan |
Tain Campus
Social Sciences
|
HF5823 B46 2004 (Browse shelf) | Available |
Includes bibliographical references.
BCL 04308
BCL 04309
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