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Principles of marketing /

by Kotler, Philip
Additional authors: Armstrong, Gary -- (Gary M) Series: (The Prentice Hall series in marketing) Edition statement:5th ed. Published by : Prentice Hall, (Englewood Cliffs, N.J. :) Physical details: xxiii, 711 p. : ill., charts, photos., graphs. ISBN: 0136912478. Subject(s): Marketing Year: 1991
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Item type Location Call number Status Date due
1 Week Loan 1 Week Loan
Tain Campus
Social Sciences
HF5415 K68 1991 (Browse shelf) Available

Includes bibliographical references.

10497

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