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Marketing research /

by Aaker, David A.
Additional authors: Day, George S. Edition statement:4th ed. Published by : John Wiley, (New York :) Physical details: xiv, 739, [29] p. : ill., charts, graphs. ISBN: 0471613517. Subject(s): Marketing research. Year: 1990
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Item type Location Call number Status Date due
2 Hours Loan 2 Hours Loan
Turkeyen Campus
Reserved Collection
HF5415.2 A22 1990 (Browse shelf) Available

Includes bibliographical references.

200473

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