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The Brandmindset /

by Knapp, Duane E.
Additional authors: Morrison, Toni. Published by : McGraw-Hill, (New York :) Physical details: xxiii, 277 p. : ill. photos., ISBN: 007134795X. Subject(s): Brand name products. | Branding (Marketing) | Product management. Year: 2000
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Item type Location Call number Status Date due
1 Week Loan 1 Week Loan
Turkeyen Campus
Law Collection 		HD69 B7 K63 (Browse shelf) Available

bibliography (p. 269-271)

L/C 266235

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