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Marketing: concepts and strategy /

by Bell, Martin L.
Edition statement:2nd ed. Published by : Houghton Mifflin, (Boston : ) Physical details: viii, 961 p. : illus. ISBN: 0395041627. Subject(s): Marketing -- Management. Year: 1972
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Item type Location Call number Status Date due
3 Weeks Loan 3 Weeks Loan
Turkeyen Campus
Social Sciences
HF5415 B428 1972 (Browse shelf) Available

Includes bibliographical references.

123761

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