University of Guyana Library
Berbice and Turkeyen Campuses
Berbice and Turkeyen Campuses
Marketing management /
by Kotler, Philip.
Additional authors: Keller, Kevin Lane -- 1956-
Edition statement:14th ed.
Published by :
Prentice Hall,
(Upper Saddle River, N.J. :)
Physical details: xxii, [884] p. : ill., charts, photos.
ISBN: 9780132102926 (ebk.).
Subject(s):
Marketing
--
Management.
Year: 2012
Reviews from LibraryThing.com:
| Item type | Location | Call number | Status | Notes | Date due |
|---|---|---|---|---|---|
 Ebook |
Tain Campus
Reserved Collection
|
HF5415.13 K67 2012 (ebk.) (Browse shelf) | Available | Soft copy available @ Library |
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| HF5415.1265 W45 (ebk) Digital disciplines : | HF5415.13 C53 2016 (ebk.) Digital marketing / | HF5415.13 C56 2007 (ebk.) Supply chain management : | HF5415.13 K67 2012 (ebk.) Marketing management / | HF5415.13 K68 2006 (ebk) Marketing management / | HF5415 .2 JMR, Journal of marketing research. |
Includes bibliographical references.
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