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The brand mapping strategy :

by Leland, Karen Tiber
Published by : Entrepreneur P., (Irvine :) Physical details: [xxii], 178 p. : ill., charts. ISBN: 9781613083390 (ebk.). Subject(s): Branding (Marketing). | Marketing -- Management. | Entrepreneurship. | Management -- Technological innovations. Year: 2016
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Item type Location Call number Status Notes Date due
Ebook Ebook
Tain Campus
Reserved Collection
HF5415.1255 L46 (ebk.) (Browse shelf) Available Soft copy available @ BCL

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