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Advertising and promotion :

Published by : SAGE Publications, (London ;) Physical details: 264 p. - ISBN: 0761941533 (ebk .). Subject(s): Advertising. | Advertising -- Social aspects. | Sales promotion. | Advertising -- Brand name products. Year: 2005
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Item type Location Call number Status Notes Date due
Ebook Ebook
Tain Campus
Reserved Collection
HF5823 H34 (Browse shelf) Available Processing Center

Bibliography : p. 239-246

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