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Innovations in hospital marketing /

Additional authors: Winston, William J. Published by : Haworth Press, (New York :) Physical details: xiv, 138 p. : ill. ; 22 cm. ISBN: 0866563490 : $22.95. Subject(s): Hospitals -- Marketing. | Hospitals -- Public relations. Year: 1984
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Item type Location Call number Status Date due
3 Weeks Loan 3 Weeks Loan
Turkeyen Campus
Science & Technology 		RA965.5 (Browse shelf) Available

Published also as v. 2, no. 1, fall 1984 of the Health marketing quarterly.

Includes bibliographies.

214492

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