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1.
Models for innovation diffusion
by
Mahajan, Vijay.
Publication:
Beverly Hills, Calif. : Sage Publications, 1985 . 1 online resource (87 pages) :
Date:
1985
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2.
Convergence marketing :
Publication:
Upper Saddle River, NJ : Prentice Hall, 2002 . xxviii, 336 p. :
Date:
2002
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Turkeyen Campus Processing Center [
HF5415.1265 W55
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Authors
Gunther, Robert E.
Mahajan, Vijay
Mahajan, Vijay.
Peterson, Robert A.
Wind, Yoram (Jerry)
Libraries
Turkeyen Campus
Item types
Not To Be Taken Out
Series
Sage university pape...
Topics
Communication in mar...
Consumer behavior.
Diffusion of innovat...
Difusi�on de innovac...
Informatie.
Innovations
Internet marketing.
Marketing.
Sciences sociales
SOCIAL SCIENCE
Social sciences
Sociale wetenschappe...
Wiskundige modellen.