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1. How to sell a service :   Publication: Oxford : Heinemarn Professional Pub., 1988 . 265 p. Date:1988 Availability: Copies available: Turkeyen Campus Social Sciences [HF 5438 .8 V6 M33 1988] (1), Actions: Add to cart
2. Malcolm McDonald on marketing planning by McDonald, Malcolm. Publication: London ; | Philadelphia : Kogan Page, 2008 . 1 online resource (x, 197 p.) : Date:2008 Availability: No items available: Actions: Add to cart
3. Marketing plans by McDonald, Malcolm. Publication: Oxford ; | Boston : Butterworth-Heinemann, 1999 . 1 online resource (xviii, 578 p.) : , "Published in association with the Chartered Institute of Marketing." | Includes index. Date:1999 Availability: No items available: Actions: Add to cart