1. Advertising concepts and strategies /   Publication: New York : Random House, 1980 . xxx, 610 p. : , Includes index. 26 cm. Date:1980 Availability: Copies available: Turkeyen Campus Social Sciences [HF5823 G54] (1), Actions: Add to cart
2. Consumer behavior /   Publication: Lincolnwood, Ill. : NTC Business Books, 1997 . xxv, 626 p. : Date:1997 Availability: Copies available: Turkeyen Campus Social Sciences [HF5415.32 B47] (2), Actions: Add to cart