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by Beville, Hugh Malcolm.
Series: Communication Edition statement:Rev. ed., including a complete account of peoplemeter developments. Published by : L. Erlbaum Associates, (Hillsdale, N.J. :) Physical details: xvii, 381 p. ISBN: 0805801758; 080580174X (pbk.). Subject(s): Radio programs -- Rating. | Television programs -- Rating. Year: 1988
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Item type Location Call number Status Date due
2 Hours Loan 2 Hours Loan
Centre for Communication Studies
HE8689.7.A8 B46 1988 (Browse shelf) Available

Includes index.

Bibliography: p. 363-368.

CCS 279

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