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Marketing planning and competitive strategy /

by Kelley, Eugene John
Series: (Prentice-Hall foundations of marketing series) Published by : Prentice Hall, (Englewood Cliffs, N.J. :) Physical details: xi, 132 p. : ills. Subject(s): Marketing -- Management. Year: 1972
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Item type Location Call number Status Date due
3 Weeks Loan 3 Weeks Loan
Turkeyen Campus
Social Sciences
HF5415.13 K43 (Browse shelf) Available

Includes bibliographical references

81348

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