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Spending advertising money :
Publication:
[London] : Business Books, 1979
. xi, 381 p. :
Date:1979
Availability:
Copies available:
Turkeyen Campus
Social Sciences
[HF5826.5 B76 1979]
(1),
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2. |
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Journal of advertising.
Publication:
[Athens, Ga. etc., Board of Directors, American Academy of Advertising, etc.]
. vol.
Availability:
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Tain Campus
Reserved Collection
[HF5801]
(31),
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3. |
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Marketing food to children and adolescents
Publication:
New York : Nova Science Publishers, 2009
. 1 online resource (110 p.) :
Date:2009
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4. |
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A master class in brand planning
by King, Stephen,
Publication:
Chichester, West Sussex, England ; | Hoboken, NJ : John Wiley & Sons, 2007
. 1 online resource (xliii, 351 pages) :
, A selection of King's papers published during the past 30 years, with commentaries by current marketing practitioners.
Date:2007
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5. |
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Review of marketing research
Publication:
Armonk, N.Y. : | London : M.E. Sharpe ; | Eurospan [distributor], 2008
. 1 online resource (xix, 202 p.) :
Date:2008
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6. |
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Developing advertising with qualitative market research
by Wardle, Judith.
Publication:
London ; | Thousand Oaks, Calif. : Sage, 2002
. 1 online resource (xvi, 135 p.) :
Date:2002
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7. |
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Developing brands with qualitative market research
by Chandler, Jon.
Publication:
London ; | Thousand Oaks, Calif. : Sage, 2002
. 1 online resource (xvi, 140 p.)
Date:2002
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8. |
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Brands laid bare
by Ford, Kevin.
Publication:
Chichester, West Sussex : Wiley, 2005
. 1 online resource (viii, 158 p.) :
, Includes index.
Date:2005
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9. |
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What's in a name?
by Jones, John Philip.
Publication:
Armonk, N.Y. : M.E. Sharpe, 2003
. 1 online resource (xxiii, 308 p.) :
Date:2003
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Creating brand loyalty
by Czerniawski, Richard D.
Publication:
New York : AMACOM, 1999
. 1 online resource (xxi, 298 pages) :
, Includes index.
Date:1999
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Research on the effects of television advertising on children :
Publication:
[Washington] : NSF : [for sale by the Supt. of Docs., U.S. Govt. Print. Off., 1979
. viii, 229 p. :
, Cover title. | "Principal investigator: Richard P. Adler." | "NSF/RA 770115."
Date:1979
Availability:
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Centre for Communication Studies
[HQ784.T4 R47]
(1),
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