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Advertising in Canada :
Publication:
Toronto : McGraw Hill Ryerson, 1991
. vi, 634 p. of leaves and 16 p. of plates :
Date:1991
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Advertising management /
Publication:
New Delhi : O.U.P., 2006
. xxii, 716 p., 8 p. of plates :
Date:2006
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Advertising management /
Publication:
Englewood Cliffs, N. J. : Prentice-Hall, 1987
. xii, 564 p. :
Date:1987
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Marketing management :
Publication:
San Francisco, Calif. : The Scientific Press, 1993
. xviii, 238 p. :
, Formerly titled: Marketing management analytic exercises with Lotus1-2-3.
Date:1993
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Launching a business on the Web /
Publication:
Indianapolis, IN : Que, 1995
. 573 p. :
, Also available online via ITKnowledge web site
Date:1995
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6. |
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Issues management :
Publication:
Beverly Hills : Sage Publications, 1986
. 288 p.
Date:1986
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[HD59 H33]
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The master marketer :
Publication:
London : Kogan Page, 1994
. xiii, 551 p. :
Date:1994
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Advertising measurement and decision making /
Publication:
Boston, Mass. : Allyn and Bacon , 1968
. xx, 103 p.
Date:1968
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Cases in advertising and communications management /
Publication:
Englewood Cliffs, N.J. : Prentice-Hall, 1981
. xviii, 644 p. :
Date:1981
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Strategic brand management for B2B markets
by Sarin, Sharad.
Publication:
New Delhi : | Thousand Oaks, Calif. : Response Books ; | Sage Publications, 2010
. 1 online resource (xix, 262 p.) :
Date:2010
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6 steps to free publicity
by Yudkin, Marcia.
Publication:
Franklin Lakes, NJ : Career Press, 2009
. 1 online resource (287 p.)
Date:2009
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Baked In
by Bogusky, Alex.
Publication:
Chicago : Agate Pub., 2009
. 1 online resource (147 p.)
Date:2009
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42 rules of product management
Publication:
Cupertino, CA : Super Star Press, 2010
. 1 online resource (viii, 115 p.)
Date:2010
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The entrepreneur's guide to advertising
by Ogden, James R.
Publication:
Santa Barbara, Calif. : Praeger, 2010
. 1 online resource (xvii, 122 p.) :
, Includes index.
Date:2010
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In defense of negativity
by Geer, John Gray.
Publication:
Chicago : University of Chicago Press, 2006
. 1 online resource (xvii, 201 p.) :
Date:2006
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A master class in brand planning
by King, Stephen,
Publication:
Chichester, West Sussex, England ; | Hoboken, NJ : John Wiley & Sons, 2007
. 1 online resource (xliii, 351 pages) :
, A selection of King's papers published during the past 30 years, with commentaries by current marketing practitioners.
Date:2007
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It's not who you know, it's who knows you!
by Avrin, David.
Publication:
Hoboken, N.J. : John Wiley & Sons, 2010
. 1 online resource (xxii, 216 p.)
, Includes index.
Date:2010
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9 brand shaastras
by Kapoor, Jagdeep,
Publication:
New Delhi ; | Thousand Oaks, Calif. : Response Books, 2009
. 1 online resource (91 p.)
Date:2009
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Branding demystified
by Verma, Harsh.
Publication:
New Delhi ; | Thousand Oaks, Calif. : Response Books, 2010
. 1 online resource (xiii, 247 p.) :
Date:2010
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Management, marketing and promotion of library services based on statistics, analyses and evaluation
Publication:
M�unchen : Saur, 2006
. 1 online resource (462 p.) :
, "In connection with the World Library and Information Congress in Oslo Norway, from 14th-18th of August, IFLA's Management & Marketing Section arranged a satellite meeting in Bergen City, Norway, from Tuesday 9th to Thursday 11th of August"--P. 9. | Copyright by International Federation of Library Associations and Institutions, The Hague, The Netherlands.
Date:2006
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