Brannen, William H.
Practical marketing for your small retail business /
William H. Brannen.
- Englewood Cliffs, N.J. : Prentice-Hall, 1981.
- viii, 232 p. : ill.
"A Spectrum book."
Includes bibliographical references.
0136927645 0136927564 (pbk.)
Marketing.
Marketing--Management.
Small business.
HF5415 / B633