| 000 -LEADER |
|---|
| fixed length control field |
00614nam a22001937a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20210331105432.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
140828b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
020163189x (pbk.) |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
UG |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.12 E8 |
| Item number |
H34 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Halliburton, Chris |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
European marketing : |
| Remainder of title |
readings and cases / |
| Statement of responsibility, etc |
Chris Halliburton, Reinhard Huneberg. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Workingham, Eng. : |
| Name of publisher, distributor, etc |
Addison-Wesley, |
| Date of publication, distribution, etc |
1993. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxi, 489 p. : |
| Other physical details |
ill., charts, diagrs., graphs, photos. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing |
| Geographic subdivision |
Europe. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hunerberg, Reinhard. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Entry Department |
DUL |
| Source of classification or shelving scheme |
|
| Verified |
SM |