000 -LEADER |
fixed length control field |
00656pam a2200217 a 4500 |
001 - CONTROL NUMBER |
control field |
3923529 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20170405151758.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
920623s1993 njua b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0135175666 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
UG |
Transcribing agency |
UG |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5823 |
Item number |
K54 1993 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Russell, Thomas J |
9 (RLIN) |
3544 |
245 10 - TITLE STATEMENT |
Title |
Kleppner's advertising procedure / |
Statement of responsibility, etc |
J. Thomas Russell, W. Ronald Lane. |
250 ## - EDITION STATEMENT |
Edition statement |
12th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Upper Saddle River, N.J. : |
Name of publisher, distributor, etc |
Prentice Hall, |
Date of publication, distribution, etc |
1993. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xix, 755 p. : |
Other physical details |
ill., charts, diagrs., photos., graphs. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Advertising. |
9 (RLIN) |
3545 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Lane, W. Ronald |
9 (RLIN) |
3546 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Entry Department |
TS |
Verified |
RP |